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Google Search, Google Lens Get New Shopping Features in India

Google Shopping – Home page_1

Google Shopping – Home page_1

Google has announced it has revamped its shopping search features to make the experience more than personal and let users to easily filter through offers, review prices from multiple retailers and observe the products they are looking for.

The new experience is available via a "Shopping" home page, shopping tab in Google search and style search in Google Lens, an image recognition mobile app, Google said.

"More twoscore meg Indians are coming online every year, and search is an integral function of their online journey. From seasoned desktop shoppers to get-go-time users with entry-level smartphones, we promise this new shopping feel will brand finding what people are looking for just a little scrap easier," Surojit Chatterjee, Vice President – Product Direction, Google wrote.

Google Search, Google Lens Get New Shopping Features in India

The new "Shopping" home folio is a made-to-scan destination for shoppers to search beyond multiple product categories, and browse products from thousands of retailers.

With Google Lens, you can now find similar products — such as apparel, piece of furniture, and abode decor – but by using your phone photographic camera. Simply point your photographic camera at the production and Google will do the residuum by finding you the closest match from its list of products.

Google has also added smart features like price drops and a collection of the most popular products on the search engine. The experience will also exist bachelor as a Progressive Web App (PWA) for users with entry-level phones too as those not willing to download separate apps, Google said.

The "Shopping Tab" in Google Search will allow users to post queries in Hindi and English and show production lists, local store inventory and review prices from across multiple retailers.

Finally, "Style Search" in Google Lens is an all-new visual approach to find products such as apparel, furniture and home decor past simply pointing the Lens app.

Google Search, Google Lens Get New Shopping Features in India

Google also announced the availability of the Merchant Middle in Hindi starting today, besides English language. Merchant Centre is where retailers can upload store and product information for Shopping ads, which will in plough lead to more online traffic and better sales.

So far, the Merchant Centre has been merely available in English. Retailers tin at present likewise use Merchant Eye to upload product details and then they can announced beyond Google, without paying for ad campaigns, Google said.

"With this launch, our aim is to support the entire retail ecosystem, from shopping sites and large retailers to small local shops, and give them the tools, engineering and scale to thrive in today's digital economy," Chatterjee added.

With inputs from IANS

Source: https://beebom.com/google-search-shopping-features-india/

Posted by: bakerwherat.blogspot.com

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